Tag Archives: social media

Using Content Marketing to Boost Your Business

By definition content marketing is “The marketing and business process for creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined and understood target audience with the objective of driving a profitable customer action.” But what exactly does this text book definition mean on an applicable basis? Simply put, content […]

How to be a Great Client

With the new year, you may be thinking about an having an updated version of your company website or perhaps the addition of a web app to make your company more accessible to clients. Each of these are great ways to boost your company’s productivity and income. However, there is more to website design and […]

Is Your Website Connecting with the Millennial Generation?

If your goal is to reach the Millennial generation, then there are many key factors you need to have as a part of your website. More importantly, to ignore this generation (those consumers born since 1985) is to overlook a significant portion of society. After all, the U.S. Census Bureau has determined that the Millennial […]

How to Have a Profitable E-Commerce Site

If you have an online store, then you want it to be successful – otherwise, what is the point of having an e-commerce site? However, many people begin an ecommerce site only to discover they took on much more than anticipated. When one has an online business, it is easy to erroneously slip into a […]

How Can Instagram Help Your Business?

Consider this: Only 9% of small businesses are using Instagram. Twenty percent of Fortune 500 companies use Instagram. Forty-three percent of Top 100 brands post daily on Instagram. Ninety-six percent of US fashion brands use Instagram. As you can surmise, despite what many businesses may believe Instagram is not just for tweens, teens, and college […]

16 Tips for Boosting Your Company’s Social Media

We all know the value of social media. But sometimes, knowing how to and where to begin can be overwhelming. The Mobile Associates team wants to help you maximize your business as many platforms and methods as possible. However, for many businesses, the thought of taking on social media is a bit scary. If you […]

7 Steps for Online Reputation Management

"online reputation management puzzle"

No matter how many good reviews and positive remarks your business may have, it often seems like the only comments that get shared are the negative ones.  This can be discouraging. However, when those negative remarks get shared online, the affect can be devastating because the audience is so much larger! And, in today’s busy […]