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Category Archives: Web & eCommerce

11 Ways to Minimize Risk of a Security Breach

Identity theft – Security breach – We’ve been hacked. These are phrases that no one wants to hear – especially if you are a business owner! However, some recent statistics show that: Sixty percent of all online attacks in 2014 targeted small and midsize businesses. Cybercrime is a multibillion-dollar racket that affects corporations and individuals alike. Hackers […]

6 Tips for Getting Customer Reviews

“The more feedback retailers can obtain to shed light on the motivation for a purchase, the better success they’ll have in marketing their products and building buyer confidence.”  Matt Parsons of PowerReviews While we may not want to think about it, now is the time to start planning for the holiday season. You can’t wait […]

How to Have a Profitable E-Commerce Site

If you have an online store, then you want it to be successful – otherwise, what is the point of having an e-commerce site? However, many people begin an ecommerce site only to discover they took on much more than anticipated. When one has an online business, it is easy to erroneously slip into a […]

Is Your Homepage Up to Date?

How much attention do you pay to the elements of a company’s homepage? If you are like the large majority of web users, chances are good that you don’t even enter many websites through the homepage, so have you ever given any thought as to what makes a homepage good? If not then, now is […]

Is Your Website Mobile Device Ready?

Did you know that beginning in May, Google will be looking a lot more closely at your website? If not, then now is the time to get ready for the new “must have” design element. The element – in order for a website to rank well, it must be mobile device friendly. According to a […]

Mobile Apps for Your Customers

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Doing business doesn’t have to be difficult. After all, the level of difficulty is based on the tools you use and how well those tools work for your needs. If you have tools designed to make life easier, then your workday is less stressful, and your clients will be more pleased. Today, it is easier […]

5 Ways an Employee Facing Mobile App Improves Business

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We all know that having an app designed for our customers is an important part of having a profitable business. After all, the well-designed app can: Enhance the visibility of your business Offer a direct channel for marketing Improve recognition Build your brand Get you ahead of your competition Drive customer engagement Send your advertisements […]

What’s Your Type? Know What Your Website Typography is Saying

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When people visit your website or landing pages what are they seeing? Is it great images that share your story? Perhaps, they immediately identify who you are due to your logo or color scheme. Each of these are good indicators, but an oft unsung element of your web content is the typography you choose. Typography […]

Company Spotlight: Bambu Salon & Spa

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Do you ever need a little bit of time just for indulging in your own needs? Perhaps just an hour or two where the only person you are responsible for is yourself? Then the Bambu Salon of Canton is the place you need to go. With a staff that understands how important it is  you […]

Website Upgrades: Preparing Your Website for 2016

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While we may not want to think about it, the fourth quarter is rapidly approaching. Before long, it will be time to pull out the holiday lights and decorations, and face the crowds trying to get all the shopping finished. And, while this may be exciting, it is also a reminder that a new year […]