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Category Archives: content marketing

Mobile App Development: The Basics

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Once you’ve decided to take the plunge and turn your business idea into a mobile app, it can be a little overwhelming thinking about all the work you’re about to put into it. You’ve envisioned the long nights and the multiple test runs that will eventually mold your mobile app into a finely tuned machine […]

Out With the Old: Why You Should Update Your Website

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In the digital age, it’s almost impossible to find a business that does not have a website. Ever since businesses realized the Internet could be used to their advantage search engines and other forums have become filled with digital advertisements and handcrafted websites for businesses across the globe. While the growth of online business marketing […]

Search Engine Optimization: An Always Updating Factor

3 Key Areas Of Focus for Organic SEO in 2017 A large part of what we do at Mobile Associates is Organic Search Engine Optimization, or SEO. The basic concept of Organic SEO is related to determining how to boost the likelihood of a business’s website appearing in the top search engine results without actually […]

Using Content Marketing to Boost Your Business

By definition content marketing is “The marketing and business process for creating and distributing relevant and valuable content to attract, acquire and engage a clearly defined and understood target audience with the objective of driving a profitable customer action.” But what exactly does this text book definition mean on an applicable basis? Simply put, content […]